Online Shopping Market 2018

Product Code No:
Issued In:
#of Pages:
Publication Cycle:
Geographic Coverage:


138,000 yen ($1,264.32)
(excluding consumption tax)
276,000 yen ($2,528.63)
(excluding consumption tax)
414,000 yen ($3,792.95)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 109.15 yen , 2020/04/07 Japan)

Coverage: (Product/service)

B2C e-commerce, online shopping

Research Target:

B2C e-commerce providers, online shopping providers and users

Research Content:

I   Current Analysis on e-Commerce Market

  1. Size and Trends of e-Commerce Market
  2. Evolution and Changes in Network Infrastructure
  3. Internet Advertisement
  4. Trends of Social Media

II   Trends of Companies in e-Commerce Industry

  1. Current Status of Mail Order Service Providers (Sales Ranking in FY2016)
  2. Trends of e-Commerce-related Companies
  3. Online Shopping and Distribution Market
  4. Across-the-Border e-Commerce and Global BtoC e-Commerce Market

III   e-Commerce Trends by Industry

  1. Trends of Product-Sales BtoC-e-Commerce
  1. Overall Trends
  2. Home Appliances, PCs, Related Products
  3. Books, Images, Music Products (CD/DVD/Blu-ray)
  4. Foods, Beverages, Liquors
  5. Pharmaceutical and Cosmetic Products (Including Health Foods)
  6. Furniture, Interior, Miscellaneous Goods, Commodities
  7. Clothing, Accessories
  8. Sporting Goods (including Outdoor and Golf Goods)
  9. Automobiles, Motorbikes, and their Parts 
  10. Others (Pet goods, flower and ornamental plants, music instruments, and etc.)
  1. Trends of e-Commerce Services for Individuals
  1. Accommodations, Travel Services, and Transportation
  2. Food and Beverage Services
  3. Entertainment-Tickets Reservation Services
  4. Financial Services (Online Banking and Electronic Securities)
  5. Online-Only Life Insurance
  1. Trends of Personal E-Commerce in Digital Industry
  1. Digital Contents Market Overview
  2. Electronic Books (Books and Magazines)
  3. Paid Music Distribution
  4. Paid Video Distribution
  5. Online Games

IV   e-Commerce Related Businesses

  1. Sales Ranking of e-Commerce Related Businesses FY2017
  2. List of e-Commerce Related Businesses with Sales for Fiscal Three Years in the order of FY2017 Sales
  3. List of e-Commerce Related Businesses in the order of Ordinary Profit
  4. List of Newly Listed Companies of e-Commerce Related Businesses
  5. List of e-Commerce Related Businesses (about 300 enterprises)

V   Data Indispensable for e-Commerce

  • Population, households, companies using Internet
  • Rate of internet use in overseas
  • Transition of broadband subscriptions
  • Status of personal digital divide
  • Utilization ratio of Internet by personal device
  • Dissatisfaction, uneasiness, harm, countermeasures in personal use of Internet
  • Details of harms experienced in PCs, mobile phones, smartphones, and etc.
  • Objectives of using Internet (individual)
  • Measures taken to protect personal information by internet users
  • Problems when using Internet or corporate LAN
  • Ratio of people by age that have experience of buying products/digital contents, or of financial transaction through Internet
  • Types of products, services, digital contents bought through internet
  • Payment method used for buying things online
  • Use rate of social media by age
  • Use of electric money nationwide, by region, by city
  • Acceptance of IT peripheral appliances and home appliances
  • Domestic shipment volume/value of PCs
  • Domestic shipment volume/value of mobile phones


written in Japanese
138,000 yen ($1,264.32)
(excluding consumption tax)
276,000 yen ($2,528.63)
(excluding consumption tax)
414,000 yen ($3,792.95)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 109.15 yen , 2020/04/07 Japan)